How Stuff Spreads #1: Gangnam Style vs Harlem Shake – Full Study and Data...
Anatomy of Two Memes As you might have heard, we’ve just launched a new social media intelligence tool Pulsar TRAC, and along with it, we’re releasing a new series of data studies called How Stuff...
View ArticleFind out ‘How Stuff Spreads’: FACE at Digital Shoreditch
Meet Francesco D’Orazio, our Chief Innovation Officer, at the Digital Shoreditch conference in London on Wednesday 22nd May. He’ll be presenting our latest social media research study, How Stuff...
View ArticleViral video webinar: Gangnam Style & Harlem Shake
Last month we launched our research study How Stuff Spreads, analysing how two video memes – Gangnam Style and Harlem Shake – spread through social media. As the most comprehensive analysis of these...
View ArticleHow Stuff Spreads | How Video Goes Viral pt. 2: the role of audience networks
In the first part of this blog series (How Stuff Spreads | How Videos Go Viral part 1: Models of Virality) we identified 7 dimensions that describe and quantify virality. Although none of the...
View ArticleMeet us at… Marketing Week Live London (June 25-26)
Marketing Week Live, one of the biggest events in the UK marketing world, takes place next Wednesday and Thursday and we’re really excited to be part of it. If you haven’t already, you can register...
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